Top 10 Online Shopping Sites in the UK For Clothes

Shop everything from pyjamas and robes to designer clothes at one of the UK's most renowned department stores. Find brands such as Reformation, Rixo, and Ganni, along with beauty, homewares, tech, and much more.

ASOS offers more than 850 brands across petite, tall, and curve ranges. Popular with the masses, Oh Polly sells two-piece sets and body-con dresses while the cult-favourite Nasty Gal is focused on vintage-inspired styles. Fast-fashion behemoth BooHoo offers a selection of affordable womenswear.

ASOS

Established in 2000, ASOS (which stands for As Seen On Screen) was created with fashionable consumers in their twenties in mind. The company raised money for its first venture by selling cheap copies of celebrity fashions such as the ones worn by Kate Moss and Sienna Miller. After a few years, Nick Robertson and Susanne Clare decided to focus solely on clothing as it would yield the best returns.

The ASOS website has a range of sizes and products, including maternity clothes plus-size clothes, accessories including stationary and shoes. It also offers a variety of fashion guides and #AsSeenOnMe posts to give inspiration. Customers can also add items to a wish list and create private boards to store their favorites.

The ASOS mobile app offers a seamless shopping environment with the synchronization of items saved and quick checkout. The app shows stock information to help prevent disappointment when an item is out of stock. This is an excellent example of how retailers can use online shopping to increase customer engagement and build loyalty.

George at ASDA

Founded in 1989, George is Asda's supermarket fashion brand that offers clothes for women, men, and kids. The brand offers a range of clothing that is priced affordably and ethically procured. Customers can shop on the internet, in over 500 Asda stores, and Vimeo.com on the George website.

The collection is inspired by the 'quiet' trend and features pieces made of cotton, linen and silk blends. The line features slouchy suiting and ribbed knit separates and printed co-ords. Prices start at 12 pounds for a 100% Supima cotton T-shirt and go up to 77 pounds for full suits.

ASDA George, a fast fashion retailer, develops new store plans and m.m.y.bye.1.2 instructions "generally once every six weeks". Visual Retailing's software for retail planning to modernize and enhance its planning process. It can now create visual merchandising layouts and briefs with unbeatable speed efficiency, efficacy, and simplicity. StyleShoots is a multi-purpose photo machine, removes garments from the background and uploads them into Visual Retailing for immediate use in VM Layouts. This aids in enhancing the merchandising efficiency and ensure that all of its stores have the same information.

Debenhams

Debenhams is one of the UK’s oldest department store chains, has an array of clothing and other products. It has a variety of brands, and also regular sales and vimeo.com discounts. The company also offers a range of services to help customers locate the products they are seeking.

The first store opened in London in 1778, as a drapers' shop. In the past, it has evolved into a massive chain of department stores with global reach. It is a top fashion retailer, known for its exclusive brands and designer clothes. It has a significant online presence.

While some Debenhams stores have closed due to the COVID-19 epidemic, it continues to operate online. The company recently sold its brand and website to Boohoo Group for PS55 million. This transaction demonstrates the growing power shift of retailers that are weighed down by brick-and-mortar investments to their more agile online counterparts. This trend is likely to continue as the number of consumers is declining in physical stores.

Topshop

Topshop is an online fashion store. It offers clothing for both genders, as well as accessories. It has a variety of brands, including Collections and Boutique. The company also offers stylist services that suggest clothes based on the user's personality. This is a great option for fashion-conscious people or newbies.

In the past, a visit to the London's Oxford Street was a teenage girl's equivalent of a trip to Lourdes and Boohoo, with the flagship store's spacious interior filled with makeup, shoes and clothes to discover as you walked its escalators with mirrors to the beat of pounding house music. The company's fortunes took a turn to the negative and it appears that the entire Arcadia Group - - which includes Topshop, Dorothy Perkins, and Boohoo may be headed towards collapse (Yahoo Finance 2012).

The unique selling point of Topshop was that it was the closest that a high-street customer could be to catwalk style. But this is what killed it. When Asos and Boohoo began offering the same bang-on-trend trends at a lower cost, customers quit visiting the stores in a flurry.

Unintentionally

Missguided is a UK fashion website that sells fashionable pieces inspired by the style of celebrities. Shut The Box Large Wooden website is feminine, with a a pink and white theme. On its website, it features different models and clothing products for women. Customers can enjoy free next-day shipping and a special discount for students on the site.

The site is targeted at those aged 16-34 and offers a large range of products. The brand is a competitor of Boohoo which is a fashion retailer that also sells trendy clothing to the same target audience. The website features bold headings with pictures of clothes. Boohoo allows customers to sign up for their newsletter and get emails about new products.

Nitin Pasi was the founder of the company in the year 2000, describing its style as "Kardashianesque". In 2022, Missguided collapsed into administration and owed millions of dollars to its suppliers. The business was saved by Mike Ashley's Frasers Group which owns House of Fraser, Sports Direct and House of Fraser.

BooHoo

The company was founded in 2006 by Mahmud Kamani and Carol Kane, Boohoo is an online fashion retailer with its headquarters in Manchester. It has customers in over 100 countries. Its own fashion label is designed and sourced mostly in the United Kingdom. In addition to its own label, the company also carries brands like Pretty Little Thing, Nasty Gal, Miss Pap, and Coast.

The business model of the brand is built on maximising profits by selling to young people in search of fashionable and trendy clothing at low prices. This market segment, which is comprised of those who are less than 30 years old, is an enormous market segment in the world.

Boohoo's employees enjoy a variety of perks which include competitive bonus plans and long-term financial security through pension plans. The company focuses on employee health through gyms on-site and free health cash plans and mental assistance. The company is also well-known for its commitment to size diversity, with detailed clothing size charts that allow shoppers to find the perfect fit.

Amazon

Amazon UK is the largest online store in the world. It offers a wide range of clothing, footwear and accessories. You can also purchase items for your home, groceries and tools for DIY. The site has a variety of international brands and product.

Other e-commerce shops worth a look include River Island for fashion-led pieces inspired by the catwalk and fashion of celebrities, Mango for affordable yet fashionable Spanish clothes that appear like a lot more expensive than they are and Lavish Alice, which is a go to for fashion-forward designs which are perfect for dressed up or casual days. Kendall and Kylie Jenner as well as Gigi Hadid, Eva Longoria and others are all fans of the website's fashions.

John Lewis, a department store chain, is another important place to visit for those who love fashion. Their collection includes modern electronics and cosmetics. They also have a broad range of household goods like unique tea caddies.