Top 10 Online Shopping Sites in the UK For Clothes

You can shop for everything from designer clothing to pyjamas at one of the UK’s leading department stores. Expect to find brands like Reformation, Rixo and Ganni alongside beauty, homeware, tech and more.

ASOS has over 850 brands across petite, tall, and curve styles. The most popular among the influencers Oh Polly offers two-piece sets and body-con dresses, while cult-favourite Nasty Gal is a vintage-inspired store that focuses on styles. BooHoo is a fast-fashion giant offers womenswear at a reasonable price.

ASOS

ASOS was established in 2000 with fashionable shopper in their twenties as its primary target market. The company initially sought to raise startup funds through the sale of cheap replicas of the clothes worn by celebrities such as Sienna Miller and Kate Moss. After a year, Nick Robertson and Susanne Clare decided to concentrate on clothing since it would yield the best returns.

The ASOS website offers a wide range of sizes and types including maternity clothing, plus-size clothing, accessories including stationary and shoes. It also features a range of trend guides and #AsSeenOnMe content that provide inspiration. Customers can also add items to a wish list and create private boards to store their favorite items.

The ASOS mobile app offers an uncluttered shopping experience, including the synchronization of your saved items and a quick checkout. Its app displays stock information to prevent disappointment if an item is out of availability. This is an excellent example of how retailers can make use of e-commerce to increase customer engagement and increase loyalty.

George at ASDA

George, the fashion brand of Asda, was founded in 1989. It provides clothes for women, men, and children. George offers a variety of clothing that is affordable and ethically made. Customers can buy clothing online, in more than 500 Asda stores, and on the George Website.

The new collection taps into the 'quiet luxury' style, with pieces made of silk, cotton and linen blends. The collection features slouchy suits, ribbed knit separates, and printed co-ords. Prices start at 12 pounds for a 100% Supima cotton T-shirt, and go up to 77 pounds for full suits.

As a retailer that sells fast-fashion, ASDA George creates new store planograms and directives "generally every six weeks". Visual Retailing's software for retail planning is employed by the company to improve its planning process and make it future-proof. It can now create visual merchandising layouts and briefs with unprecedented speed efficiency, efficacy, and simplicity. StyleShoots is a multi-purpose photo machine, removes garments from the background and uploads them into Visual Retailing Ethernet Cable For Gaming 3Ft immediate use in VM Layouts. This helps to increase the merchandising efficiency and ensure that all its stores are provided with the identical information.

Debenhams

Debenhams is one of the oldest department store chains, has a variety of clothing and other items. It also has a large assortment of brands, and offers regular sales and discounts. Additionally the company provides various options to help customers find what they're looking for.

The retailer started in London in 1778, initially as a drapers' shop. Through the years, it has grown into a huge chain of department stores with global reach. It is a top retailer of fashion and is known for its exclusive designer brands and clothes. It has a significant online presence.

Debenhams has continued to operate its online store despite stores closing during the COVID-19 pandemic. Boohoo Group purchased the company's websites and brand for a sum of PS55 million. This transaction demonstrates the growing power shift of retailers that are weighed down by brick-and-mortar investments to their more nimble online counterparts. This trend is likely to continue as the number of customers decreases in physical stores.

Topshop

Topshop is a retailer of fashion that sells women's and men's clothes, as well as accessories. It has several different brands, including Collections and Boutique. The company provides stylist services that suggest clothes based on the individual's style. This is a great option for fashion-conscious or people who are unsure.

In the past, a visit to Oxford Street in London Oxford Street was a teenage girl's equivalent of a trip to Lourdes, with the flagship store's cavernous interior full of clothes, shoes and makeup to peruse as you navigated its labyrinth of mirrored escalators to the beat of pounding house music. However, the company's fortunes have shifted towards the downwards, and now it looks like the whole Arcadia group comprising Topshop, Dorothy Perkins and Boohoo may be nearing the brink of collapse (Yahoo Finance 2012).

What saved Topshop in the past was its unique selling point of being the closest high street shopper could get to catwalk fashion However, this is the thing that ultimately ended it. Asos and Boohoo began to offer the same fashions at lower prices. Shops were closed by the thousands.

Unintentionally

Missguided, a fashion-focused UK website, sells fashionable pieces inspired by the fashion of celebrities. The website is feminine, with a an all-white and pink theme. It also showcases female models and clothing items on its webpage. The site offers free next-day delivery as well as students can avail a discount for customers.

The site has a broad selection of products and is geared towards 16-34 year olds. The brand is a competitor of Boohoo which is a fashion retailer who also sells trendy clothes to the same target audience. Its website displays bold headings and features pictures of clothes items. Boohoo also allows users to sign up to their newsletter and get emails about new products.

The company was founded by Nitin Passi, who described the aesthetic of the brand as "Kardashianesque". In 2022, Missguided collapsed into administration and owed millions to its suppliers. However, the business was saved by Mike Ashley's Frasers Group, which owns House of Fraser and Sports Direct.

BooHoo

In 2006, the company was founded by Mahmud Kamani and Carol Kane, Boohoo is an online retailer of fast-fashion based in Manchester. It has customers across more than 100 countries. Its own line of fashion clothes is designed and made mainly in the United Kingdom. The company also sells other brands, such as Pretty Little Thing and Miss Pap.

The business model of the brand is based on a concept that maximizes profits by selling to a younger audience who are in search of trendy and new clothing at a bargain. This market segment, made up of people under 30 years old, is a large market segment across the globe.

Boohoo's employees are offered a range of benefits, including competitive bonus schemes and long-term financial security with pension plans. The company also prioritizes employee health with gyms in the workplace and free healthcare cash plans and mental health support. The company is also well-known for its commitment to size diversity, with detailed clothing size charts that help shoppers find the perfect size.

Amazon

Amazon UK is the largest online retailer in the world. It has a broad selection of clothes, footwear and accessories. You can also buy groceries, household items and tools for DIY. The site features a variety of Jet International brands and products.

Other e-commerce shops worth a look include river island for trend led pieces inspired by the catwalk and celebrity style, Mango for affordable yet stylish Spanish clothes that appear like a lot more expensive than they actually are, and Lavish Alice which is a top choice for fashion-forward designs that can be worn dressed up or Curt Trailer Hitches dressed down days. Kendall and Kylie Jenner as well as Gigi Hadid, Eva Longoria and others are all fans of the site's looks.

John Lewis, a department store chain, is another must visit for fashion lovers. Their range includes a wide range of cosmetics and the latest electricals. They also offer a broad selection of household products including unique tea caddies.