Top 10 Online Shopping Sites in the UK For Clothes

You can find everything from designer clothing to pyjamas at one of the most renowned department stores in the UK. Expect to find brands such as Reformation, Rixo and Ganni alongside homeware, beauty, tech and more.

ASOS offers more than 850 brands in petite tall, tall, and curvaceous ranges. Oh Polly, a favourite of celebrities, has two-piece dresses and body-con set. Nasty Gal, a cult favourite brand Compatible Wr57X10033 Replacement focuses on vintage-inspired designs. BooHoo is a fast-fashion giant, offers affordable womenswear.

ASOS

In 2000, ASOS (which stands for As Seen On Screen) was created with fashion-conscious consumers in their twenties in mind. The company initially raised startup funds by selling inexpensive replicas of the clothes worn by celebrities such as Sienna Miller and Kate Moss. After a few years, Nick Robertson and Susanne Clare decided to focus on clothing because it would provide the highest returns.

The ASOS website has a variety of sizes and products including maternity clothing and accessories, plus-size clothing, shoes and stationary. The ASOS website also offers various trends guides, #AsSeenOnMe, and other content that could inspire. Customers can also add items to their wish list and create private boards to organize their favourites.

The ASOS mobile app offers seamless shopping, including the synchronization of items saved and quick checkout. The app also shows the status of stock, which helps prevent disappointment when items are out of stock. This is a great illustration of how retailers can use online shopping to increase customer engagement and increase loyalty.

George at ASDA

Established in 1989, George is the Asda's grocery fashion brand with clothing for men, women and children. George offers a wide selection of affordable and ethically-sourced clothing. Customers can shop online, at over 500 Asda stores, and Vimeo on the George website.

The collection is inspired by the 'quiet luxe' trend and features pieces made from cotton, linen, and silk blends. The collection includes slouchy suits, printed co-ords and ribbed separates. Prices start at 12 pounds for a 100% Supima cotton T-shirt, and go up to 77 pounds for complete suits.

As a retailer that sells fast-fashion, ASDA George creates new store planograms and instructions "generally every six weeks". Visual Retailing's retail-planning software is employed by the company to modernise its planning process and make it more future-proof. This allows it to send briefs and visual layouts of merchandising with incredible speed, simplicity, and efficiency. StyleShoots is a multi-purpose photo machine, takes garments off the background and uploads them into Visual Retailing for immediate use in VM Layouts. This can help increase merchandising compliance and ensure that all its stores receive the same information.

Debenhams

Debenhams is one of the most storied UK department store chains, has an array of clothing and other items. It also features a great assortment of brands, and offers regular sales and discounts. Additionally, the company offers a variety of services to help customers find what they're searching for.

The retailer started in London in 1778, as a drapers' store. Through the years, it expanded into a major department store chain with a global presence. It is a leading retailer of fashion, known for its exclusive designer brands and clothes. It has a huge online presence.

Debenhams has continued to operate its online business despite some stores closing during the COVID-19 Pandemic. The company recently sold its brand and website to Boohoo Group for PS55 million. This acquisition demonstrates the growing power shift away from brick and mortar retailers to more agile online counterparts. This trend is expected to continue as sales in physical stores continue to fall.

Topshop

Topshop is a retailer of fashion that sells men's and women's clothes as well as accessories. It has several different brands, including Collections and Boutique. The company also provides a styling service that will suggest clothes based on the user's personality and style. This is a great option for indecisive people or fashion newbies.

The company's fortunes have changed to the negative, and now it looks like the entire Arcadia group - including Topshop, Dorothy Perkins, and Boohoo could be on the brink of collapse (Yahoo Finance 2012). The company's fortunes turned to the negative and it appears that the entire Arcadia Group - including Topshop, Dorothy Perkins, and Boohoo -- could be on its way to collapse (Yahoo Finance, 2012).

The unique selling point of Topshop was that it was the closest high-street shopper could be to catwalk style. But this was the reason it went under. When Asos and Boohoo started offering the same trendy trends at a lower cost, customers quit visiting the stores in a flurry.

Missguided

Missguided, a UK-based fashion website, sells fashionable pieces inspired by celebrity style. Its website has a feminine theme with pink and white. On its website, it offers a variety of models and products for women. The site provides free next-day delivery and a student discount for customers.

The site has a wide variety of merchandise and is geared towards 16-34 year olds. The brand is a competitor of Boohoo which is a fashion retailer who also sells trendy clothes for the same market. The website is adorned with bold headings and includes pictures of clothes products. Boohoo allows customers to sign up to their newsletter and get emails about new products.

Nitin Pasi was the founder of Missguided in 2000. He described the aesthetic as "Kardashianesque". In 2022, Missguided was placed in administration, owing millions to its suppliers. However, the business was saved by Mike Ashley's Frasers Group, which owns House of Fraser and Sports Direct.

BooHoo

In 2006, the company was founded by Mahmud Kamani and Carol Kane, Boohoo is an online retailer of fast-fashion based in Manchester. It has customers in more than 100 countries. Its own fashion label is designed and sourced mostly in the United Kingdom. In addition to its own label the company also carries brands such as Pretty Little Thing, Nasty Gal, Miss Pap, and Coast.

The business model of the brand is built on maximising profits by selling to young people in search of trendy and new clothes at a low cost. This demographic, which consists of those who are younger than the age of 30 is a significant market segment in the world.

Boohoo's employees enjoy a variety of benefits that include competitive bonus programs and long-term financial security through pension plans. Boohoo also focuses on employee wellness with onsite gyms as well as free healthcare cash plans and mental health support. The company is renowned for its dedication towards size inclusivity. It offers detailed size charts for clothing to assist shoppers in finding the right fit.

Amazon

Amazon UK is the largest online retailer in the world. It offers a wide selection of clothes, footwear and accessories. You can also buy items for your home, groceries and tools for DIY. The site also has a variety of international brands and products.

Other e-commerce shops worth a look include river island for trendy pieces inspired by catwalks and celebrity style, Mango for affordable yet stylish Spanish clothes that look like a lot higher priced than they actually are and Lavish Alice which is a go to for fashion-forward designs that are great for both dressed up or casual days. The site has names such as Kendall and Kylie Jenner, Gigi Hadid and Eva Longoria as fans of its designs.

Department chain store John Lewis is another must-visit for those who love fashion, considering that their selection spans all major categories including electronics and fashion-forward cosmetics. They also stock a wide range of household items like unique tea caddies.