Top 10 Online Shopping Sites in the UK For Clothes

You can find everything from designer clothes to pyjamas at one of the leading department stores in the United Kingdom. Expect to find brands such as Reformation, Rixo and Ganni alongside beauty, homeware tech, and much many more.

ASOS offers over 850 brands across petite, tall and curve ranges. Influencer favourite Oh Polly offers two-piece sets and body-con dress styles, while the cult favorite Nasty Gal focuses on vintage-inspired styles. BooHoo the fast-fashion juggernaut offers womenswear at a reasonable price.

ASOS

In 2000, ASOS (which online stores ship internationally stands for As Seen On Screen) was designed with fashion-conscious customers in their 20s in mind. The company initially raised startup funds by selling inexpensive replicas of clothes worn by celebrities such as Sienna Miller and Kate Moss. After a year, Nick Robertson and Susanne Clare decided to focus solely on clothing since it would bring the best returns.

The ASOS website offers a wide range of sizes and products, including maternity clothes plus-size clothes, accessories, shoes and stationary. It also offers a variety of trend guides and #AsSeenOnMe posts to provide inspiration. Customers can also add items to a wish list and create private boards to keep track of their favorites.

ASOS's mobile app provides a seamless shopping experience, with saved items synchronized and a quick checkout. The app also displays inventory information, which can help keep customers from disappointment when items are not in stock. This feature is a great illustration of how retailers can make use of e-commerce technology to improve customer engagement and increase brand loyalty.

George at ASDA

George, Asda's fashion brand, was founded in 1989. It provides clothing for women, men, and children. The brand offers a variety of reasonably priced and ethically sourced clothing. Customers can shop online, at more than 500 Asda stores, as well as on the George website.

The collection is inspired by the 'quiet' trend and features pieces made of linen, cotton, and silk blends. The collection includes slouchy suits, printed co-ords, and ribbed separates. Prices start at 12 pounds (for an 100 percent Supima Cotton T-shirt) and go up to about 77 pounds (for complete suits).

ASDA George, a fast fashion retailer, develops new store plans and instructions "generally once every six weeks". Visual Retailing's retail-planning software is employed by the company to modernise its planning process and make it future-proof. This enables it to send briefs and [empty] layouts of merchandising with incredible speed and simplicity. It also increases efficiency. StyleShoots, a multi-purpose photography machine, takes garments off the background and then uploads them to Visual Retailing for immediate use in VM Layouts. This aids in enhancing merchandising compliance and ensure that all of its stores receive the identical information.

Debenhams

Debenhams is one of the oldest department store chains, which offers a wide range of clothes and other products. It has a broad selection of brands, and also regular discounts and sales. In addition the company provides a variety of services to help customers locate what they're searching for.

The retailer started in London in 1778 as a drapers' shop. Over the years, it has grown into a huge department chain of stores with a global presence. It is a top 10 online shopping sites in uk for clothes retailer of fashion, renowned for its exclusive designer brands and clothing. It also has a substantial online presence.

Debenhams continues to run its online business despite some stores closing during the COVID-19 pandemic. The company recently sold its brand and website to Boohoo Group for PS55 million. The purchase highlights the growing power shift away from brick-and mortar retailers to more agile online counterparts. This trend is likely to continue as sales in physical stores continue to fall.

Topshop

Topshop is a fashion retailer that sells men's and women's clothing as well as accessories. It offers a variety of lines that include Collections and Boutique. The company also offers a styling service that will recommend clothes according to the person's personality and preferences. This is a great option for fashion-conscious or those who aren't sure.

In the past, a visit to London's Oxford Street was a teenage girl pilgrimage equivalent of visiting Lourdes, with the flagship store's cavernous interior full of clothes, shoes and makeup to discover as you walked its escalators with mirrors to the beat of thumping house music. However the fortunes of the company have taken a turn for the worse and it now appears like the entire Arcadia group that includes Topshop, Dorothy Perkins and Boohoo is nearing the brink of collapse (Yahoo Finance 2012).

What has saved Topshop in the past was its unique selling point of being the closest high street shopper could get to catwalk fashion, but this was the reason it was ultimately sunk. When Asos and Boohoo started offering the same trendy trends at lower prices, consumers have stopped coming to the shops in droves.

Missguided

Missguided is a UK fashion site that sells trendy pieces inspired by celebrity style. The website is feminine, with a the theme of white and pink. It also features a variety of female models and clothing items on its site. The site offers free next-day delivery and students can avail a discount for customers.

The site is geared toward 16-34 year-olds and has many products. The brand is a rival of Boohoo which is a fashion retailer that also sells on-trend clothes for the same market. The site has bold headings that include images of clothing. Boohoo allows users to sign up to their newsletter and receive email updates regarding new products.

The company was founded by Nitin Passi who described the look of the brand as "Kardashianesque". In 2022, Missguided collapsed into administration and owed millions to its suppliers. The business was saved by Mike Ashley’s Frasers Group which owns House of Fraser, Sports Direct and House of Fraser.

BooHoo

The company was founded in 2006 by Mahmud Kamani and Carol Kane, Boohoo is an online grocery stores that ship fashion retailer with its headquarters in Manchester. It has customers across more than 100 countries. Its own fashion clothing brand is developed and manufactured in the United Kingdom. In addition to its own label, the company also has brands like Pretty Little Thing, Nasty Gal, Miss Pap, and Coast.

The brand's business model is based on a strategy that maximizes profits by catering to a younger audience that craves new and on-trend clothing at a bargain. This market segment, which is made up of people under 30 years old, represents a huge market segment worldwide.

Boohoo's employees enjoy a variety of perks which include competitive bonus plans and long-term financial security via pension plans. The company is committed to employee health through gyms on-site as well as free healthcare cash plans and mental support. The company is well-known for its commitment towards size inclusivity. It offers comprehensive clothing size charts to aid shoppers in finding the perfect fit.

Amazon

As the world's largest online retailer Amazon's UK branch has a huge range of clothes, shoes and accessories. You can also buy food items, household goods and tools for DIY. The site offers a wide range of international brands and products.

Other online stores worth checking out are river island for trendy pieces inspired by the catwalk and celebrity style, Mango for affordable yet stylish Spanish clothes that appear much more expensive than they are and Lavish Alice, which is a top choice for designer inspired styles that are great for both dressed up or dressed down days. The site has names such as Kendall and Kylie Jenner, Gigi Hadid and Eva Longoria as fans of its fashions.

John Lewis, a department store chain, is another important place to visit for those who love fashion. Their collection includes a wide range of cosmetics and the latest electricals. They also stock a wide range of household items like unique tea caddies.