Top 10 Online Shopping Sites in the UK For Clothes

You can shop for everything from designer clothing to pyjamas at one of the leading department stores in the United Kingdom. Expect to find brands such as Reformation, Rixo and Ganni alongside homeware, beauty, tech and more.

ASOS offers more than 850 brands in petite, tall, and curve ranges. Popular with the masses, Download free Oh Polly stocks two-piece sets and body-con dresses while the cult favorite Nasty Gal is a vintage-inspired store that focuses on styles. The fast-fashion giant BooHoo offers a variety of womenswear that is affordable.

ASOS

ASOS was founded in 2000 with the trendy shopper in their twenties as its primary target market. The company raised money to start its business by selling copies of celebrity clothes, such as the ones worn by Kate Moss and Sienna Miller. But, after a few years, the founders Nick Robertson and Susanne Clarke decided to focus on clothing as this would generate the highest returns.

The ASOS website offers a wide range of sizes and products that include maternity clothes and accessories, plus-size clothing including stationary and shoes. It also features a range of style guides and #AsSeenOnMe posts to inspire. Customers can also add items to a wish list and create private boards to keep track of their favorites.

ASOS's mobile app offers an effortless shopping experience with saved items synchronized and a quick checkout. The app displays information about stock to avoid disappointment when an item is not in inventory. This feature is a great example of how retailers can use e-commerce technology to increase customer engagement and build brand loyalty.

George at ASDA

Founded in 1989, George is Asda's supermarket fashion brand with clothes for women, men, and kids. The brand offers a variety of affordable and ethically sourced clothing. Customers can purchase clothing online, in over 500 Asda shops, as well as on the George website.

The collection is inspired by the 'quiet' trend and features pieces made of cotton, linen and silk blends. The line features slouchy suiting and ribbed knit separates and printed co-ords. Prices start at 12 pounds (for a 100 percent Supima Cotton T-shirt) and increase to around 77 pounds (for full suits).

As a fast-fashion store, ASDA George creates new store planograms and instructions "generally every six weeks". Visual Retailing's software for retail planning is used by the company to modernise its planning process and make it more future-proof. It can now send visual merchandising design and briefs with unprecedented speed, efficiency, and simplicity. The company also uses StyleShoots all-in-one photography equipment, which immediately remove clothing from their backgrounds. They can then be transferred into the Visual Retailing system for instant use in VM layouts. This aids in enhancing the compliance of merchandising and ensure that all its stores have the identical information.

Debenhams

Debenhams is one of the most storied department store chains that offers a wide range of clothes and other products. It also has a large assortment of brands, and offers regular sales and discounts. In addition the company provides various services to help customers locate what they're looking for.

The store was founded in London in 1778 as a drapers' shop. In the following years, it has grown into a huge department chain of stores with a global presence. It is a leading fashion retailer, known for its exclusive brands and designer clothes. It also has a large online presence.

While a few Debenhams stores have closed due to the COVID-19 pandemic, the company continues to operate online. Boohoo Group purchased the company's website and brand for PS55million. The acquisition highlights the increasing power shift away from brick-and mortar retailers to more agile online counterparts. This trend is expected continue as sales at physical stores continue to decline.

Topshop

Topshop is an online fashion store. It sells clothing for both genders, as well as accessories. It offers different lines including Collections, Boutique, and Style. The company also provides an option to stylists that recommend clothes according to the person's personal style and preferences. This is an excellent feature for fashion-conscious people or newbies.

The company's fortunes have changed to the negative, and now it looks like the entire Arcadia group - which includes Topshop, Dorothy Perkins, and Boohoo could be on the verge of crashing (Yahoo Finance 2012). The business's fortunes changed to the negative and it appears that the entire Arcadia Group - including Topshop, Dorothy Perkins, and Boohoo -- could be headed towards collapse (Yahoo Finance 2012).

The unique selling point of Topshop was that it was the closest high Traffic area rug-street customer could be to catwalk fashion. But this is what killed it. When Asos and Boohoo began offering the same fashions at a lower cost, customers stopped visiting the shops in masses.

Unintentionally

Missguided is a UK fashion site that sells trendy pieces inspired by celebrity style. The site has a feminine theme, with white and pink. On its website, it showcases a variety of models and clothing items for women. The site provides free next-day delivery and discounts for students.

The site has a broad selection of products and is targeted towards 16-34 year olds. The brand is a rival of Boohoo which is a fashion retailer that also sells trendy clothing to the same audience. The site displays bold headings and includes images of clothes items. Boohoo allows customers to sign up for their newsletter and receive emails about new products.

Nitin Pasi was the founder of the company in the year 2000, describing its aesthetic as "Kardashianesque". In 2022, Missguided collapsed into administration Kitchen Table And Chairs owed millions to its suppliers. However, the business was saved by Mike Ashley's Frasers Group, which owns House of Fraser and Sports Direct.

BooHoo

Boohoo, an online retailer of fast fashion based in Manchester was founded in 2006 by Mahmud Kane and Carol Kane. It has customers across more than 100 countries. Its own brand of fashionable clothes is designed and made mostly in the United Kingdom. In addition to its own label the company also carries brands like Pretty Little Thing, Foldaway-5 Sup Carrier Nasty Gal, Miss Pap, and Coast.

The brand's business model is based on a strategy that maximizes profits by selling to a young demographic who seeks out the latest and trendy clothing at a bargain. This demographic, which consists of those under the age of 30, represents a massive market segment in the world.

Boohoo's employees enjoy a variety of benefits, including competitive bonus schemes and long-term financial security through pension plans. The company is committed to employee health with gyms on-site as well as free healthcare cash plans, and mental health support. The company is also renowned for its commitment to size diversity, with detailed clothing size charts enabling shoppers to find the right fit.

Amazon

Amazon UK is the largest online retailer in the world. It offers a wide assortment of footwear, clothing and accessories. You can also purchase food items, household products and tools for DIY. The site has a variety of international brands and product.

Other online stores worth checking out are river island for trendy pieces that are inspired by the catwalk and celebrity style, Mango for affordable yet fashionable Spanish clothes that appear much higher priced than they actually are as well as Lavish Alice which is a go to for designer inspired styles that are great for both dressed up or dressed down days. Kendall and Kylie Jenner as well as Gigi Hadid, Eva Longoria and others are all fans of the website's fashions.

Department chain store John Lewis is another must-visit for fashion-conscious shoppers, given that their selection spans all major categories, including cosmetics and cutting edge electricals. They also stock a wide range of household items including unique tea caddies.